Concordia University
Delegation
The Wal-Town Project
Summer 2004
Wal-Town Project’s Sensitisation Kit on Human Rights, Corporate Social Responsibility and Consumer Awareness – A collaboration between the Rights & Democracy Network and UberCulture Collective.
“The Wal-Town project was born out of an idea to travel across Canada in the summer of 2004 and visit small towns impacted by Wal-Mart stores. The Wal-Town Tour 04, as we called it, was a huge success that generated attention from Wal-Mart workers and managers, customers and media across the country. A group composed of six activists, two filmmakers, and one freelance journalist visited over 25 towns with Wal-Marts (and a few who have fought off the big box giant so far) in just over one month.
The project includes a sensitization kit on human rights, corporate social responsibility (CSR) and consumer awareness which realization was supported by the Rights & Democracy Network. The goal of the sensitisation kit is to increase students’ and the general public’s awareness of their participation as consumers, to practices that can both negatively and positively affect human rights. The kit will study specific corporation practices, using those of Wal-Mart as a case study for illustrating specific issues addressed in the kit. The sensitisation kit will also serve as an introduction to presentations which will be given at universities in the Montreal region during the fall of 2004 regarding the outcome of the UberCulture Collective Cross-Canada Labour Rights and Wal-Mart Tour, raising awareness about Wal-Mart practices.
Download the flyers (PDF)
For more information on the Waltown Project: http://www.uberculture.org/projects/wal-town.html
